Charli XCX’s viral neon green album BRAT has dominated the summer. YEO’s wanted to make its First Harvest Green Tea a hit with Gen Z in Singapore. We saw an opportunity. Giving the packaging a rebellious makeover, we cheekily hijjacked YEO’s Green Tea, and transformed into BRATTEA.
We had exclusive BRATTEA drops all over the country, and got everyone craving for more. Read more [HERE].